In 2004 Kay McDonald started a charm company called Charity Charms to help charities spread awareness and raise funds for their cause. The Charity Charms concept turns the icon in an organization's logo into a beautiful, wearable mini work of art that also defines the brand. This is a completely custom program that has helped over 500 organizations worldwide and raised millions for important causes. An added SILVER LINING in this work has been meeting dynamic, interesting women in all walks of life, and funny enough, they all love charms too.
Every woman has a story about a significant symbol or symbols that guide her life and define her passions. Charms are symbols brought to life.
In 2020, as Kay looked for new meaning and a new focus with the challenge of the pandemic, she started interviewing women whom she had met, done business with, and was inspired by.
The lovely interviews that resulted brought out fun and meaningful encounters and the subject of charms always popped up. She began asking each woman…"what was her power symbol for her life?" Was it a wing, a heart, a sun, or some other symbol not so common? It occurred to her that charms truly have a power that perhaps has never been fully explored - so she set out on a quest to explore their significance more deeply.
This book features some of the women she has interviewed, their power charm, and what it means to them. Please enjoy the stories of these passionate women, embrace the significance of their power charms, and hopefully be inspired to build or add to your very own meaningful charm bracelet.